The one destructive practice of network marketing is the lack of a retention strategy. The turn over in direct sales with tiered commission structures is very high. This problem can be easily corrected, but before we talk about the correction let us touch base on where this theory stems from.
The selling point of being your own boss has destroyed your chances of ever being just that, because if you can NOT keep an organization you most certainly will not make any money. Network marketers pride themselves on being their own boss, or they may feel really good about the fact that they don't micro manage there down lines.
In traditional business there is always someone who is responsible for a sub group of people. As their responsibility dictates, they must maintain some type of morale amongst their group as well as creating a healthy and productive work space. When we begin to play the Net Market, we get caught up in the idea of being, "independent"....You know, the working for yourself but not by yourself. This is a simple play on words, yet most don't get it. Many don't understand that this means working together as a solid team.
If a company had a floor made up entirely of sales people, and these sales people on average for selling 500 dollars in products monthly. As the organizational leader, you earn 10 percent of your recruits if you have any. So in this example you do, you have 5. All the company recommends is 5 and this number will work if played correctly. So this means you are earning 50 bucks times 5. This is an extra $250 dollars. Isn't it worth it to you to join a business and continue walking and talking with an intention of obtaining the 5. Wouldn't the $250 be worth it to you if that meant not having or having
Take this as an example, if Tina, knows Kate and Kate agrees to throw Tina a retail party that Kate will invite as many friends as she could get there. All of these ladies who come to this party use products like shampoo, lotions, soaps, skin care and other like items. Let's say 9 ladies came to Tina's retail party and because all of them understand the concept of playing the net market everyone starts to win.
Tina is a distributors, when Kate and the others hear the presentation Kate will in turn choose to join the business as well. Now from here because of the presentation it makes since for everyone in the room to come in as a member to at least earn the benefit of purchasing within our own little network for the discounts and referral payouts. So in this example Tina brings in Kate who brings in Christy, Linda and Kim on her first leg Christy brings in 3 Linda brings in three and Kim brings in 3. There were 14 people at the party including Kate and Tina. So now Kate has done more than just earned a silly hosting gift, she's earned a stream of income. Everyone at the party has the potential to earn an income. Especially the third level of ladies. These ladies should automatically be signing up for a party to be done at their home as well to continue the wealth.
This doesn't happen though. Many times prospects are scared away by the facilitator advocating how wonderful it is to purchase the most expensive buy in. There's no point of selling someone something they have no intention of using, but the opportunity sales itself and everybody wins in these types of scenarios. Especially when memberships are so affordable, and some are even free.
Recruiters want to recruit the larger package buy ins because of the first month bonus potential. The 100 or so bonus that a recruiter will earn is nothing compared to the hundreds of orders within their organization that they can earn a percentage of regardless of if the distributor comes in high or low. Coming in at a higher rate more so benefits the person buying their way into the organization. If that person doesn't want to take advantage of the perks of coming in high then that's their choice, but don't set it up to where they don't come in at all.
When an organization works together in the same way that a company will work, the organization will make more money. When accountability is a science and not a religion, everyone will do it because that's the way it is. It's organized. Everybody plays a part, and everyone does their part. We do have a checks and balance system because we need to make sure our money is right we want to win as a team.
The Sponsor takes his or her role seriously. If their recruit is in the dumps the Sponsor pulls them out. When the Recruit wants to revert back to their addiction to laziness as a Sponsor you must talk them away from those urges.
When everyone truly works together as an organization in the same way any other structured corporate business would, pay checks will come like clock work just like how it use to be when you had a job, not a play date with destiny.
Play the Net-Market everyone is a winner.